case studies

 crowdfunding example: night in the woods gained funding through kickstarter, GoFundMe

crowdsourcing: gaining skilled practitioners for a media product through social media/web technology: LinkedIn, Freelancer.org

ethical issues: promoting products to children, 

legal issues: copyright

globalisation +examples

collaboration example- Ryan Reynolds, D+, Hulu promoting wrexham, BBC+ D+ promoting Dr Who

production + project management tools: Trello, Monday.com, Asana

what is a moral panic + examples

wikinomics examples/ principles: acting globally, peering 

electronic agoras: online meeting spaces for discussion such as reddit, web utopia is that electronic agoras drive positive change, however trolling

global village: world has access to huge range of information allowing collaboration across borders, such as WETA/WingNut Films producing Thunderbirds are go in new Zealand while VAs record in the UK

crowdfunding/sourcing

long tail theory 

negative effects of social media

examples of regulation/censorship

Revision notes H2

Globalisation: a media product/company being accessible in multiple countries. E.G. Meta, Disney, Warner Bros

Specific products: Star Wars Films, Stranger Things, Instagram

Barriers: Regulation, Censorship, cultural censorship/value issues

Production: Utilising Web 2.0+ technologies to allow production across geographical borders within the same company or media production

Benefits: Reduced costs and timescales  due to meetings taking place online or projects being managed digitally (Asana, Microsoft Teams, Trello).

Drawbacks: Working across Timezones can be difficult as it makes meetings and deadlines difficult, language barriers, technological advancement.

Moral Panic: When social media is used to circulate views some find morally upsetting resulting in widespread concern/challenge

Example: Blue whale challenge, Andrew Tate, Momo

Social media allows this to happen as the lack of fact checking and the rise of 'citizen journalism' means stories/panics are hard to limit. 

Wikinomics: the idea that through online, global collaboration, products can be made better and faster.

Example: Linux Operating systems, open office, Minecraft (Before MS bought it)

Principles: Sharing of ideas, non progeting file types, collaboration (Peering), acting globally

Benefit to media products: Using Wikinomics  principles, small producers, can create better products through online collaboration 

Electronic Agora: a web utopian idea that social media can be used for the advancement of humanity by sharing and discussion of ideas and theories in forums+ closed groups

Examples: Reddit, Stack Overflow, 

However: Trolls- a user expressing an unpopular, controversial or offensive opinion to create negative discussion

Crowdfunding: Using web technologies to gain lots of small funds from a larger online audience to create a media product, E.G. GoFundMe, KickStarter.

Crowdsourcing: using web technologies/ social media to source skilled practitioners to create a media product. E.G. LinkedIn, Frellancer.org, REED

Long Tail Theory- The principle that a media product which does not initially perform well financially can do so overtime given a better distribution method.

Examples: Anchorman, Bee Movie, Fortnite, Slades 'Merry Christmas Everybody'

Distribution: Online Streaming, VoD, MoD, traditional channels